RESEARCH ON THE IMPACT OF DIGITAL TECHNOLOGIES ON THE DEVELOPMENT OF TRANSPORT ENTERPRISE
Abstract
The article provides a comprehensive study of the impact of digital technologies on the development of transport enterprises in the context of military risks, the transformation of logistics chains and Ukraine's European integration. It is argued that digitalisation is a strategic factor in ensuring the continuity of transport, increasing the adaptability of business processes and forming long-term competitive advantages. It analyses contemporary scientific approaches to interpreting digital transformation in the transport industry and identifies key areas for its implementation at the enterprise level. The main groups of digital technologies that determine the efficiency of transport companies' operations have been systematised, in particular telematics and IoT for vehicles, electronic document management and digital contracts, integrated management systems (ERP, TMS, WMS, CRM), big data analytics, artificial intelligence and digital twins, digital platforms for market participants to interact, as well as cybersecurity and digital protection technologies. It has been established that the introduction of telematics and IoT reduces fuel and operating costs, reduces downtime and improves transport safety. Electronic document management and digital contracts contribute to the optimisation of administrative processes, increased transparency of operations and reduced risks of information loss.It has been proven that integrated management systems create a unified information space for the enterprise, accelerate transport planning, increase order fulfilment accuracy, and reduce transport costs. The use of data analytics, artificial intelligence technologies, and digital twins creates the conditions for predictive management, route optimisation, improved customer service, and sustainable development. Digital platforms expand opportunities for cooperation with shippers, reduce empty runs, and improve the company's financial flows.It is emphasised that the effectiveness of digital transformation depends on the systematic implementation of technologies, their integration into strategic management, and an adequate level of cyber security.
References
Паливода О.М. Стратегії розвитку транспортних підприємств України в умовах європейської інтеграції та війни. Бізнес Інформ. 2023. № 8. C. 185–192. DOI: https://doi.org/10.32983/2222-4459-2023-8-185-192
Cichosz, M., Wallenburg, C.M., & Knemeyer, A.M. Digital transformation at logistics service providers: Barriers, success factors and leading practices. The International Journal of Logistics Management. 2020. № 31(2), 209–238. DOI: https://doi.org/10.1108/IJLM-08-2019-0229
Altuntaş Vural, C., Roso, V., Halldórsson, Á., Ståhle, G., &Yaruta, M. Can digitalization mitigate barriers to intermodal transport? An exploratory study. Research in Transportation Business & Management. 2020. № 37. DOI: https://doi.org/10.1016/j.rtbm.2020.100525
Птащенко, О.В., Шершенюк, О.М. & Кізілов І.В. Вплив цифрової трансформації на інноваційну діяльність логістичних підприємств. Журнал стратегічних економічних досліджень. 2024. № 3, C. 140–149. DOI: https://doi.org/10.30857/2786-5398.2024.3.14
Fatorachian H, Kazemi H, Pawar K. Digital Transformation for Sustainable Transportation: Leveraging Industry 4.0 Technologies to Optimize Efficiency and Reduce Emissions. Future Transportation. 2025. № 5(2). 34. DOI: https://doi.org/10.3390/futuretransp5020034
Bossong, P., Reinhardt, A. & Elbert, R. Adoption drivers and barriers of digital freight transport platforms – An intermodal case study. Electron Markets. 2025. № 35. DOI: https://doi.org/10.1007/s12525-025-00780-0
Заячук М.Д., Золотунець Д.В.Використання цифрових технологій у транспортному секторі як фактор підвищення конкурентоспроможності. Науковий вісник Херсонського державного університету. 2024. № 20. C. 22-27.
IoT in Fleet Management: Benefits, Use Cases and Trends. (2024). URL: https://www.fic.com.tw/benefits-of-fleet-management/? (дата звернення: 10.02.2026)
TMS Freight System Functionality, Benefits & Implementation Tips. 2019. URL: https://www.inteklogistics.com/blog/transportation-management-system-tms-functionality-benefits-implementation-success-guide? (дата звернення: 10.02.2026).
8 strategic challenges in manufacturing that you can eliminate by implementing Predictive Maintenance. 2025. URL: https://connectpoint.eu/8-strategic-challenges-in-manufacturing-that-you-can-eliminate-by-implementing-predictive-maintenance/? (дата звернення: 07.02.2026).
Jordan, Sandra; Zabukovs̆ek, Simona Sternad; Šišovska Klančnik, Irena. Document management system: A way to digital transformation, Naše gospodarstvo. Our Economy, Sciendo, Warsaw.2022. Vol. 68, Iss. 2. P. 43-54, https://doi.org/10.2478/ngoe-2022-0010
Andrea Innamorati, Digitalization in the transport sector: a quantitative investigation of the adoption of ADAS Technology in trucks from the perspective of the Technology Acceptance Model. 2024. URL: https://essay.utwente.nl/103738/1/Innamorati_MA_BMS.pdf (дата звернення: 07.02.2026).
WhatIs a Transportation Management System and How Does It Work. 2025. URL: https://www.jusdaglobal.com/en/article/transportation-management-systems-how-they-work-and-benefits/? (дата звернення: 07.02.2026).
Ширяєв, О. Автоматизація вантажоперевезень: нові можливості для транспортних компаній. 2025. URL: https://abmcloud.com/uk/avtomatizatsiya-vantazhoperevezen/?
How Digital Platforms are Revolutionizing Freight Management. 2025. URL:https://freightrate.com/blog/how-digital-platforms-are-revolutionizing-freight-management/? (дата звернення: 05.02.2026).
How Digital Platforms are Revolutionizing Freight Management. 2025. URL:https://freightrate.com/blog/how-digital-platforms-are-revolutionizing-freight-management/(дата звернення: 06.02.2026).
Digital Freight Platform in the Real World: 5 Uses You'll Actually See 2025. URL: https://www.linkedin.com/pulse/digital-freight-platform-real-world-5-uses-youll-mzpbc/(дата звернення: 07.02.2026).
Державна служба спеціального зв'язку та захисту інформації України. 2025. URL: https://cip.gov.ua/ua/news/cert-ua-minulogo-roku-opracyuvala-4315-kiberincidentiv (дата звернення: 07.02.2026).
Palyvoda O. M. (2023). Stratehii rozvytku transportnykh pidpryiemstv Ukrainy v umovakh yevropeiskoi intehratsii ta viiny [Strategies for the development of Ukrainian transport companies in the context of European integration and war]. BiznesInform – Business Inform. no. 8. pp. 185–192. DOI: https://doi.org/10.32983/2222-4459-2023-8-185-192 (in Ukrainian)
Cichosz, M., Wallenburg, C.M., & Knemeyer, A.M. (2020). Digital transformation at logistics service providers: Barriers, success factors and leading practices. The International Journal of Logistic sManagement. no.31(2), pp. 209–238. DOI: https://doi.org/10.1108/IJLM-08-2019-0229
Altuntaş Vural, C., Roso, V., Halldórsson, Á., Ståhle, G., &Yaruta, M. (2020). Can digitalization mitigate barriers to intermodal transport? An exploratory study. Research in Transportation Business & Management. no. 37. DOI: https://doi.org/10.1016/j.rtbm.2020.100525
Ptashchenko, O.V., Shersheniuk, O.M. & Kizilov I.V. (2024). Vplyv tsyfrovoi transformatsii na innovatsiinu diialnist lohistychnykh pidpryiemstv [The impact of digital transformation on the innovative activity of logistics companies]. Zhurnal stratehichnykh ekonomichnykh doslidzhen – Journal of Strategic Economic Research, no.3, pp. 140–149. DOI: https://doi.org/10.30857/2786-5398.2024.3.14 (inUkrainian)
Fatorachian H, Kazemi H, Pawar K. (2025). Digital Transformation for Sustainable Transportation: Leveraging Industry 4.0 Technologies to Optimize Efficiency and Reduce Emissions. Future Transportation. no. 5(2). рр. 34. DOI: https://doi.org/10.3390/futuretransp5020034
Bossong, P., Reinhardt, A. & Elbert, R. (2025). Adoption drivers and barriers of digital freight transport platforms – An intermodal case study. Electron Markets. No. 35, 43. DOI: https://doi.org/10.1007/s12525-025-00780-0
Zaiachuk M.D., Zolotunets D.V. (2024). Vykorystannia tsyfrovykh tekhnolohii u transportnomu sektori yak factor pidvyshchennia konkurentospromozhnosti [The use of digital technologies in the transport sector as a factor in increasing competitiveness]. Naukovyi visnyk Khersonskoho derzhavnoho universytetu – Scientific Bulletin of Kherson State University. No 20. pp. 22-27. (in Ukrainian)
IoT in Fleet Management: Benefits, Use Cases and Trends. (2024). Available at: https://www.fic.com.tw/benefits-of-fleet-management/?
TMS Freight System Functionality, Benefits&Implementation Tips. (2019). Available at: https://www.inteklogistics.com/blog/transportation-management-system-tms-functionality-benefits-implementation-success-guide?
8 strategic challenges in manufacturing that you can eliminate by implementing Predictive Maintenance. (2025). Available at: https://connectpoint.eu/8-strategic-challenges-in-manufacturing-that-you-can-eliminate-by-implementing-predictive-maintenance/?
Jordan, Sandra; Zabukovs̆ek, SimonaSternad; Šišovska Klančnik, Irena (2022) : Document management system: A way to digital transformation, Naše gospodarstvo. Our Economy. ISSN 2385-8052, Sciendo, Warsaw, Vol. 68, Iss. 2.pp. 43-54.https://doi.org/10.2478/ngoe-2022-0010
Andrea Innamorati, (2024). Digitalization in the transport sector: a quantitative investigation of the adoption of ADAS Technology in trucks from the perspective of the Technology Acceptance Model. Available at: https://essay.utwente.nl/103738/1/Innamorati_MA_BMS.pdf
WhatIs a Transportation Management System and How Does It Work. (2025). Available at: https://www.jusdaglobal.com/en/article/transportation-management-systems-how-they-work-and-benefits/?
Shyriaiev O. (2025). Avtomatyzatsiia vantazhoperevezen: novi mozhlyvosti dlia transportnykh kompanii [Automation of freight transportation: new opportunities for transport companies]. Available at: https://abmcloud.com/uk/avtomatizatsiya-vantazhoperevezen/? (in Ukrainian)
How Digital Platforms are Revolutionizing Freight Management. (2025). Available at: https://freightrate.com/blog/how-digital-platforms-are-revolutionizing-freight-management/?
How Digital Platforms are Revolutionizing Freight Management. (2025). Available at: https://freightrate.com/blog/how-digital-platforms-are-revolutionizing-freight-management/
Digital Freight Platform in the Real World: 5 UsesYou'llActuallySee (2025). Available at: https://www.linkedin.com/pulse/digital-freight-platform-real-world-5-uses-youll-mzpbc/
Derzhavna sluzhba spetsialnoho zviazku ta zakhystu informatsii Ukrainy. [State Service for Special Communications and Information Protection of Ukraine]. (2025). Available at: https://cip.gov.ua/ua/news/cert-ua-minulogo-roku-opracyuvala-4315-kiberincidentiv (in Ukrainian)
Copyright (c) 2026 Євгеній Воробйов
This work is licensed under a Creative Commons Attribution 4.0 International License.
