YSTEM AUDIT OF HR-MANAGEMENT (ON THE EXAMPLE OF RESTAURANT BUSINESS ENTITIES OF UKRAINE)

Abstract

In modern market conditions, the restaurant business is constantly evolving under the influence of globalization processes, which dictate new trends and requirements. Consequently, approaches to human resource management are also changing, becoming a key factor in the competitiveness of establishments. A high level of service, team efficiency, and the ability to adapt to market changes largely depend on a well-structured personnel policy. The study presented in the article examines the role of HR management in the modern restaurant business of Ukraine. Special attention is given to the system audit of human resource management as a tool for assessing the effectiveness of personnel policy. Such an audit allows businesses to identify strengths and weaknesses in their personnel management strategies, which in turn contributes to increased productivity, motivation, and reduced employee turnover. The article also analyzes methods for employee selection, adaptation, motivation, and retention in the food service industry. Given the high competition in the labor market and the specifics of the industry, employers face the challenge of developing effective mechanisms for attracting qualified professionals. Additionally, an essential aspect of HR management is the formation of corporate culture, which influences team stability, employee satisfaction, and overall commitment to the company. Furthermore, the article explores modern HR management technologies that facilitate the automation of personnel processes. The use of specialized software and digital platforms allows for efficient control over all stages of personnel management—from recruitment to employee development. These innovative solutions help reduce administrative workload, enhance the quality of HR department operations, and optimize operational processes. Moreover, the study identifies the key challenges faced by the restaurant industry in Ukraine. These include a shortage of qualified personnel, high employee turnover, the necessity of continuously improving service standards, and the need to implement modern HR strategies. The research also outlines promising directions for HR management development, which will help restaurants not only improve their personnel policies but also enhance service quality, strengthen their market positions, and ensure long-term success. Thus, effective human resource management in the restaurant business is a crucial factor in the successful operation of establishments. The use of innovative HR management approaches allows businesses to optimize work processes and create a comfortable and productive work environment, fostering long-term enterprise growth.